Jaime Hayon
Spanish artist-designer Jaime Hayon was
born in Madrid in 1974. As a teenager, he submerged himself in skateboard
culture and graffiti art, the foundation of the detailed, bold-yet-whimsical
imagery so imminent in his work today. After studying industrial design in
Madrid and Paris he joined Fabrica in 1997, the Benetton-funded design and
communication academy, working closely with the legendary image-maker and
agitator Oliviero Toscani. In a short time he was promoted from
student to head of their Design Department. Eight years later, Jaime broke out
on his own, first with his collections of designer toys, ceramics and furniture,
later followed by interior design and installations. Jaime Hayon has created the
FAVN™ sofa for Fritz Hansen. It is designed with great attention to detail and
consist of very few elements. Creating FAVN has been an experimental dialogue.
Thinking in a holistic approach, discussing who we are and how we live. Back to
the human approach, while being innovative and taking risks. "I
wanted to create a form that embraces you, something really organic – that’s why
we named it FAVN. At the same time I wanted to explore a technique – I always
focus on techniques. It looks really simple, but it’s really complex.
EUR
